SOFTEN THE FCK UP



Starting a new conversation

These were the videos that started it all.

Suicide is the biggest killer of men in Australia between the ages of 14-44. At the moment, it's an easier option for far too many blokes to kill themselves than to ask for a bit of help.

We think that's bullshit.

So, we're standing up to be counted. We're here to say soften the fck up and ask for a bit of helpif you're going through a tough time.



Watch the Videos...


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